How To Bend Physics To Make Sales – Part-II

Here you go for the 2nd installment of amazing 3D billboard ads…

To convince us Formula toothpaste ‘builds strong teeth’, the bottom corner of the poster was removed and fake ties stuck on the back to add to the illusion

The American Bloom supermarket used 3D cakes to advertise its Bloomberry muffins. Then the sign was swapped for one where a jumbo muffin had crushed the hire car below

Blood red paint squirts from Uma Thurman’s sword all over this street and two hire cars in Auckland, New Zealand, to add a touch of gore to a billboard for Tarantino’s film Kill Bill

This entry was posted in Marketing Practice and tagged , , by Dr. Angshu. Bookmark the permalink.

About Dr. Angshu

Dr. Angshu is the founder and owner of TNMG: The Next Marketing Guru. He is a PhD and MBA in Marketing from XLRI Jamshedpur. Currently he is leading large scale marketing, research & analytics projects as part of Strategy & Insights team at Star India, India’s no. 1 Media & Entertainment company. In his last job, he was heading Consumer Insights function for Spice Group. Earlier he has worked for Wipro Technologies and managed IT projects for marketing division of a Fortune 100 company. Dr. Angshu is a Visiting Professor at XLRI and IMT Ghaziabad. He has published multiple research papers on marketing, social media and luxury consumption. Recently he has published a book titled “Influence 2.0: How Social Media WOM Influences You" published by reputed international publishing house Lambert Publishing. Other than work and academics, he is a social media addict, big foodie and amateur pianist. You can contact him by: Gmail | Facebook | LinkedIn

Leave a Reply

Your email address will not be published. Required fields are marked *