http://tnmg4u.com Spreading Knowledge. Knowledge is power. Power leads to profit. Fri, 05 Mar 2010 21:42:33 +0000 http://backend.userland.com/rss092 en if (typeof Meebo == 'undefined') { Meebo=function(){(Meebo._=Meebo._||[]).push(arguments)}; (function(q){ var args = arguments; if (!document.body) { return setTimeout(function(){ args.callee.apply(this, args) }, 100); } var d=document, b=d.body, m=b.insertBefore(d.createElement('div'), b.firstChild); s=d.createElement('script'); m.id='meebo'; m.style.display='none'; m.innerHTML=''; s.src='http'+(q.https?'s':'')+'://'+(q.stage?'stage-':'')+'cim.meebo.com/cim/cim.php?network='+q.network; b.insertBefore(s, b.firstChild); })({network:'tnmgthenewmanagementguru_so92co'}); }Lipton is Unilever’s global tea brand. This is also the leading tea brand in the world. Lipton mainly offers three varieties: tea bags, packet tea and Ice Tea. Offered in both hot and cold format this brand is targeted to ‘Aspiring’ segment and mainly to the youth. The intended current positioning of the brand is [...] Related posts:

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]]> http://tnmg4u.com/2010/03/lipton-tea/ if (typeof Meebo == 'undefined') { Meebo=function(){(Meebo._=Meebo._||[]).push(arguments)}; (function(q){ var args = arguments; if (!document.body) { return setTimeout(function(){ args.callee.apply(this, args) }, 100); } var d=document, b=d.body, m=b.insertBefore(d.createElement('div'), b.firstChild); s=d.createElement('script'); m.id='meebo'; m.style.display='none'; m.innerHTML=''; s.src='http'+(q.https?'s':'')+'://'+(q.stage?'stage-':'')+'cim.meebo.com/cim/cim.php?network='+q.network; b.insertBefore(s, b.firstChild); })({network:'tnmgthenewmanagementguru_so92co'}); }To MBA or not to  MBA is eternal debate appearing in news and forums, especially when results of CAT , XAT are out. Admission season keeps the debate live  with comments. Some say: MBA – oh that makes you mediocre but arrogant! Examples of non-MBAs making it really big in the business world include Steve Jobs, [...] Related posts:

1. Communication – Something that makes life better!

]]> http://tnmg4u.com/2010/03/to-mba-or-not-to-mba/ if (typeof Meebo == 'undefined') { Meebo=function(){(Meebo._=Meebo._||[]).push(arguments)}; (function(q){ var args = arguments; if (!document.body) { return setTimeout(function(){ args.callee.apply(this, args) }, 100); } var d=document, b=d.body, m=b.insertBefore(d.createElement('div'), b.firstChild); s=d.createElement('script'); m.id='meebo'; m.style.display='none'; m.innerHTML=''; s.src='http'+(q.https?'s':'')+'://'+(q.stage?'stage-':'')+'cim.meebo.com/cim/cim.php?network='+q.network; b.insertBefore(s, b.firstChild); })({network:'tnmgthenewmanagementguru_so92co'}); }Water is a must for living. But even a decade back none really bothered much about it. India being a land of rivers water was never scarce. But as they say resources are always constrained. And, here comes a time when you need to pay for a basic entity of living called ‘water’. In last few [...] Related posts:

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]]> http://tnmg4u.com/2010/03/pureit/ if (typeof Meebo == 'undefined') { Meebo=function(){(Meebo._=Meebo._||[]).push(arguments)}; (function(q){ var args = arguments; if (!document.body) { return setTimeout(function(){ args.callee.apply(this, args) }, 100); } var d=document, b=d.body, m=b.insertBefore(d.createElement('div'), b.firstChild); s=d.createElement('script'); m.id='meebo'; m.style.display='none'; m.innerHTML=''; s.src='http'+(q.https?'s':'')+'://'+(q.stage?'stage-':'')+'cim.meebo.com/cim/cim.php?network='+q.network; b.insertBefore(s, b.firstChild); })({network:'tnmgthenewmanagementguru_so92co'}); }There used to be something known as snail-mail and office-memo, to transfer your message. For example sometime it used to take more than 22 hours to reach  memo to next table ( quoted from  Maverick by Ricardo Semler ). Then we saw the phenomena called internet and mobile. We now have text messages , email [...] Related posts:

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]]> http://tnmg4u.com/2010/02/communication-something-that-makes-life-better/ http://tnmg4u.com/2010/02/marketing-basics-tnmg-gift-for-placements/ if (typeof Meebo == 'undefined') { Meebo=function(){(Meebo._=Meebo._||[]).push(arguments)}; (function(q){ var args = arguments; if (!document.body) { return setTimeout(function(){ args.callee.apply(this, args) }, 100); } var d=document, b=d.body, m=b.insertBefore(d.createElement('div'), b.firstChild); s=d.createElement('script'); m.id='meebo'; m.style.display='none'; m.innerHTML=''; s.src='http'+(q.https?'s':'')+'://'+(q.stage?'stage-':'')+'cim.meebo.com/cim/cim.php?network='+q.network; b.insertBefore(s, b.firstChild); })({network:'tnmgthenewmanagementguru_so92co'}); }It is all about grabbing attention when it comes to marketing and who would not want “ALONE TIME” with the consumer. Marketer would feel elated if he could convey his ads/promotional campaigns when the consumer can’t drive past or change the channel. The evolution is interesting to study – Companies tried getting their ads outdoors – so [...] Related posts:

1. How to do Competitive Advertising?

]]> http://tnmg4u.com/2010/02/washroom-advertising/ http://tnmg4u.com/2010/01/will-greece-bring-down-the-euro/ if (typeof Meebo == 'undefined') { Meebo=function(){(Meebo._=Meebo._||[]).push(arguments)}; (function(q){ var args = arguments; if (!document.body) { return setTimeout(function(){ args.callee.apply(this, args) }, 100); } var d=document, b=d.body, m=b.insertBefore(d.createElement('div'), b.firstChild); s=d.createElement('script'); m.id='meebo'; m.style.display='none'; m.innerHTML=''; s.src='http'+(q.https?'s':'')+'://'+(q.stage?'stage-':'')+'cim.meebo.com/cim/cim.php?network='+q.network; b.insertBefore(s, b.firstChild); })({network:'tnmgthenewmanagementguru_so92co'}); }This article talks about ways to convert the competitive environment in leading B-schools into collaborative environment and abstracting it for general model of competition to collaboration in organizational context. Related posts:

1. Competition in business schools

]]> http://tnmg4u.com/2010/01/competition-to-collaboration-in-business-schools/ if (typeof Meebo == 'undefined') { Meebo=function(){(Meebo._=Meebo._||[]).push(arguments)}; (function(q){ var args = arguments; if (!document.body) { return setTimeout(function(){ args.callee.apply(this, args) }, 100); } var d=document, b=d.body, m=b.insertBefore(d.createElement('div'), b.firstChild); s=d.createElement('script'); m.id='meebo'; m.style.display='none'; m.innerHTML=''; s.src='http'+(q.https?'s':'')+'://'+(q.stage?'stage-':'')+'cim.meebo.com/cim/cim.php?network='+q.network; b.insertBefore(s, b.firstChild); })({network:'tnmgthenewmanagementguru_so92co'}); }This article talks about the reasons for high competition in business schools, the antecedents of the same and what to aim for. Related posts:

1. Competition to collaboration in business schools

]]> http://tnmg4u.com/2010/01/competition-in-business-schools/ http://tnmg4u.com/2010/01/18-awesome-tips-to-make-you-a-google-search-expert/