TNMG: The Next Marketing Guru

Awesome funny ad on arrange marriage

Angshu — Sat, 19 May 2012 07:45:44 +0000

This is an awesome funny ad on arrange marriage.

Don’t Read if U don’t want to laugh!

Angshu — Fri, 18 May 2012 19:39:55 +0000

1. Statutory Warning: For recreational use only.
2. Jokes can be hazardous to health. Laugh Sparingly.
3. No one under 18 admitted.
4. No Solicitors.
5. No parking.
6. Trespassers will be prosecuted.
7. Outside food not allowed.
8. For a limited time only.
9. Conditions apply.
10. Employees and their family are not eligible.
11. Not for the weak hearted.
12. May be too intense for some viewers.
13. Edited for public viewing.
14. As seen on TV.
15. No animals were harmed in the making of this film.
16. Objects in the screen are closer than they appear.
17. Stunts have been performed by trained professionals. Do not try them at home.
18. May be hazardous to your health.
19. All models are over 18 years of age.
20. Quantities are limited.
21. Quality may vary.
22. Sealed for your protection.
23. Subject to change without notice.
24. Breaking seal voids warranty.
25. Offer is subject to market risks.
26. Please read offer document carefully before investing.
27. Accessories shown here may not be part of standard equipment.
28. No warranties expressed or implied.
29. Available in fine stores everywhere.
30. Please book early to avoid rush.
31. Substantial penalties for early withdrawal.
32. Promotional pack, not for resale.
33. Tender exact change.
34. Allow four to six weeks for delivery.
35. No substitutions.
36. Other restrictions may apply.
37. Contents under pressure.
38. Do not puncture, incinerate, or store above 120 degrees Celsius.
39. Keep away from direct sunlight.
40. Avoid extreme temperature.
41. Store in a cool dry place.
42. Refrigerate after opening.
43. One size fits all.
44. No hand signal.
45. Hand washes only.
46. No salt, MSG, or artificial color added.
47. Artificial preservatives added.
48. Keep away from open flame.
49. Do not place near any magnetic source.
50. Avoid contact with eyes.
51. Wash, rinse, repeat.
52. Slippery when wet.
53. No Standing.
54. No Spitting.
55. Tested in laboratory.
56. Patent pending.
57. Shake well before use.
58. Apply only to affected area.
59. For external use only.
60. If ingested, do not induce vomiting.
61. User assumes all liabilities.
62. Not liable for damages due to misuse.
63. If a rash, redness, irritation, or swelling develops, discontinue use and consult your physician.
64. Think of the environment before printing this post.
65. This post solely reflects my personal thoughts and opinions. It does not reflect the thoughts or opinions of my dogs, my professors, my mobile, my college, my bed, my laptop and my kids (i.e. when I’ll have one).
66. Copyright © TNMG 2009. No rights reserved.

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1st look: Apple Debuts Tablet-style IPad

Angshu — Fri, 18 May 2012 07:41:41 +0000

Apple CEO Steve Jobs introduced the iPad as the company’s “latest creation,” saying the tablet-style device is more intimate than laptop.

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Marketing Basics – TNMG Gift for Placements

Angshu — Thu, 17 May 2012 19:39:54 +0000

Hello friends!

I’m writing again after a long time. Really sorry for the long break! But all this time I was busy making TNMG a more valuable offering for all of you. Time is precious so without any more elaboration let’s come to the point.

Yesterday, Manoj – a very good friend of mine came to me at around 3 AM in night (or should I say early morning ). Now, in a busy B-School none has time for any crap at such a time and that means it was something serious. And it was! To give a background to the uninitiated – it is the much anticipated placement season in Indian B-Schools. And, this is the time for which budding managers wait for 2 years – placement – one single panacea for all (or is it?).

Anyway, coming back to the core topic – Manoj had some doubts which I think many other people might have – about basics of Marketing. And in last few days some more people pinged me for similar stuff. Now, I suddenly remember that I had written a small document about the basic concepts in Marketing and I think it might be very useful for the ongoing placement season. So, here you go…

Marketing Basics @ tnmg4u.com

View more documents from TNMG.

Feel free to download and share. And in case you have any doubts in any aspects of Marketing get back to me at ghosh.angshuman.fpm@gmail.com. I would be really happy to help you. All the best!

Marketing Segmentation, Targeting, and Positioning

Must See – Eight Awesome Ads

Angshu — Thu, 17 May 2012 07:39:01 +0000

Dear friends, hope all of you are doing well. Was not getting time to write anything for long. So thought something is better than nothing and hence this post. But yes, will keep it short (time again is a scarce resource!). Till I get time to write a long boring post for you all – enjoy these awesome ads. And yes, don’t forget to tell us which one you liked the most. So, enjoy…

Marketing Concepts in Two Minutes

Angshu — Wed, 16 May 2012 19:43:30 +0000

A hilarious video that explains all important marketing concepts in just two minutes.

Please find below the hilarious script in text form.

1. You see a gorgeous girl at a party. You go up to her and say: I am very rich. Marry me! – Thats Direct Marketing

2. Youre at a party with a bunch of friends and see a gorgeous girl. One of your friends goes up to her and pointing at you says: Hes very rich. Marry him. – Thats Advertising

3. You see a gorgeous girl at a party. You go up to her and get her telephone number. The next day, you call and say: Hi, Im very rich. Marry me. – Thats Telemarketing

4. Youre at a party and see gorgeous girl. You get up and straighten your tie, you walk up to her and pour her a drink, you open the door of the car for her, pick up her bag after she drops it, offer her ride and then say: By the way, Im rich. Will you marry me? – Thats Public Relations

5. Youre at a party and see gorgeous girl. She walks up to you and says: You are very rich! Can you marry ! me? – Thats Brand Recognition

6. You see a gorgeous girl at a party. You go up to her and say: I am very rich. Marry me! She gives you a nice hard slap on your face. – Thats Customer Feedback

7. You see a gorgeous girl at a party. You go up to her and say: I am very rich. Marry me! And she introduces you to her husband. – Thats demand and supply gap

8. You see a gorgeous girl at a party. You go up to her and before you say anything, another person come and tell her: Im rich. Will you marry me? and she goes with him – Thats competition eating into your market share

9. You see a gorgeous girl at a party. You go up to her and before you say: Im rich, Marry me! your wife arrives. – Thats restriction for entering new markets

TNMG Fact #1

Angshu — Mon, 16 Apr 2012 07:39:20 +0000

‘Bimbo’ is a brand of soft drink manufactured and marketed by Coke.

Colgate’s first toothpaste came in a jar.
Cow is a Japanese brand of shaving foam.
Duracell, the battery-maker, built parts of its new international headquarters using materials from its own waste.
Henry Ford, father of the Automobile, is also father of the charcoal briquette.
If Wal-Mart was classified as a country, it would be the 24th most productive country in the world.
Nearly 22,000 checks will be deducted from the wrong account over the next hour.
The creator of the NIKE Swoosh symbol was paid only $35 for the design.
In most advertisements, the time displayed on a watch or clock is usually 10:10.

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The Best Anti Smoking Ad

Angshu — Fri, 13 Apr 2012 19:40:01 +0000

The Best Anti Smoking Ad

Lipton – drink tea to keep fit

Angshu — Tue, 10 Apr 2012 19:41:56 +0000

Lipton is Unilever’s global tea brand. This is also the leading tea brand in the world. Lipton mainly offers three varieties: tea bags, packet tea and Ice Tea. Offered in both hot and cold format this brand is targeted to ‘Aspiring’ segment and mainly to the youth. The intended current positioning of the brand is ‘tea for out-of-home consumption’. So, the brand is available in forms like: 250 ml glass bottles, 200 ml vending cups, 245 ml cans and one litre tetra pack. For the same reason the brand is sold in 15,000 vending machines across the country and recently HUL has also tied up with Pepsi to use Pepsi’s extensive distribution network to market and sell Lipton Ice Tea. In sync with the brands targeting and positioning the ads shows aspiring youth consuming the tea in out-of-home conditions. Here is the official website of the brand – http://www.lipton.com/ – here you can learn a lot more about the brand along with some interesting information about tea and sustainable development.

Lipton uses some very innovative ideas to promote itself worldwide. A very interesting approach that I came across is this Lipton website named Brain Train. To directly quote them: “Brain Train users will be able to challenge their minds with brain exercises ranging from simple maths problems, reaction tests and memory, with the ability to chart and compare results. Registered users can keep track of their mental development, play stimulating games and learn more about the benefits of tea all while being in the running to win $30,000 in cash!” Seems in innovative idea to promote tea by promoting mental health. What do you say?

I will end this post with a Lipton ad in a language I could not figure out. Let us know if you can. Lol.

Funny ad with 11+ million views on YouTube

Angshu — Sat, 10 Mar 2012 07:46:33 +0000

This is really a funny ad with. It has got more than 11 million views on YouTube. I just kept laughing after viewing this. Hope you will also enjoy this.