TNMG: The New Management Guru

Marketing Basics – TNMG Gift for Placements

Written by Angshu / Filed in Featured, Framework, Marketing

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Hello friends!
I’m writing again after a long time. Really sorry for the long break! But all this time I was busy making TNMG a more valuable offering for all of you. Time is precious so without any more elaboration let’s come to the point.
Yesterday, Manoj – a very good friend of mine came to me [...]

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Washroom Advertising – alone in the loo? :P

Written by saradha / Filed in Advertising, Featured, Humor, Marketing

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It is all about grabbing attention when it comes to marketing and who would not want “ALONE TIME” with the consumer. Marketer would feel elated if he could convey his ads/promotional campaigns when the consumer can’t drive past or change the channel.
The evolution is interesting to study –
Companies tried getting their ads outdoors – so [...]

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Will Greece bring down the Euro?

Written by Guest Author / Filed in Economics & Finance, Featured

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You can only stretch a rubber-band so much. At some point, it will give away and the point can be painful. The same applies to economies which run huge deficits and have to keep financing them by external debt. The debts are mostly perpetual – the old debt is refinanced by new and this can [...]

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Why does RBI issue or buyback government bonds?

Written by Guest Author / Filed in Economics & Finance, Featured

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Last week, I met little Sam. He is a school student, and doesn’t understand Finance much. But some day he wants to make it big in Finance, because he has heard that Finance has got something to do with mathematics, and he loves it. That’s not a bad reason at all, at least to start [...]

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18 awesome tips to make you a Google Search expert

Written by Angshu / Filed in Featured, How-To, Technology

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If you are a person like me who spends most of his time in the virtual world – Google is perhaps your best friend, philosopher and guide. But many a times you don’t get the desired results in your Google search or it takes more time and efforts than you expected. And you never liked [...]

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Marketing

Marketing Basics – TNMG Gift for Placements

[Translate] Hello friends! I’m writing again after a long time. Really sorry for the long break! But...

Washroom Advertising – alone in the loo? :P

[Translate] It is all about grabbing attention when it comes to marketing and who would not...

Lifebuoy – Making a billion Indians feel safe and secure

[Translate] This is another HUL soap brand for the ‘Striving’ or mass segment. This more than...

Economics & Finance

Will Greece bring down the Euro?

[Translate] You can only stretch a rubber-band so much. At some point, it will give away...

Why does RBI issue or buyback government bonds?

[Translate] Last week, I met little Sam. He is a school student, and doesn’t understand Finance...

Freeconomics – Marketing Free

[Translate] Introducing ‘Freeconomics’: Do you use Google search? Of course, you do! Ok, so how much do...

TNMG Videos

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Marketing Concepts in Two Minutes

Philip Kotler on marketing in times of economic uncertainty

Marketing Segmentation, Targeting, and Positioning

Fundamental Marketing Terms & Concepts (part 2)

Fundamental Marketing Terms & Concepts (part 1)

TNMG Photos - See all photos

Marketing Basics – TNMG Gift for Placements
[Translate] Hello friends! I’m writing again after a long time....
Washroom Advertising – alone in the loo? :P
[Translate] It is all about grabbing attention when it...
Will Greece bring down the Euro?
[Translate] You can only stretch a rubber-band so much....
Competition to collaboration in business schools
This article talks about ways to convert the...
Competition in business schools
This article talks about the reasons for high...
Why does RBI issue or buyback government bonds?
[Translate] Last week, I met little Sam. He is...
18 awesome tips to make you a Google Search expert
[Translate] If you are a person like me who...
Lifebuoy – Making a billion Indians feel safe and secure
[Translate] This is another HUL soap brand for the...
Breeze – Scent Ka Kamaal Saboon Mein
[Translate] Breeze is the value-for-money soap for the ‘Striving’...
Vaseline – when NOT to use it?
[Translate] Vaseline has become a generic name for skin...
How to Handle Information Overload?
[Translate] “640K ought to be enough for anybody” –...
Liquor of Love to Cheers Your Senses
Brooke Bond brand was launched in India long...
Happiness Begins with it!
Brooke Bond Bru is another sub-brand under the...
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With the launch of Ayush in 2002 HUL...
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Closeup
[Translate] This toothpaste brand was launched in India in...
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[Translate] Launched in 1993 this brand is for ‘Aspiring’...
Freeconomics – Marketing Free
[Translate] Introducing ‘Freeconomics’: Do you use Google search? Of course,...
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[Translate] Clinic is the popular shampoo brand from HUL...
Sunsilk
[Translate] Sunsilk is a popular personal care brand from...
Aviance
[Translate] Aviance is the top-end skin care solution from...
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[Translate] A New York based pharmacist Theron T Pond...
How to do Competitive Advertising?
[Translate] Heard about competition? Obviously you have. And, advertisement?...
WTF is Axe Effect?
[Translate] Today I received an email forward from a...